Quantitative Research
Quantitative research is about hard facts and figures.
If you need to know what proportion of people prefer Brand A to Brand B, whether your employees are happy in their new offices, or how satisfied your clients are with your service, then you will need to carry out quantitative research.
Quantitative market research generally falls into one or more of the following categories:
- Basic market surveys (such as Usage and Attitude surveys)
- Product tests
- Advertising research surveys
- Customer satisfaction surveys
JRA have more than 30 years experience in performing quantitative research products for a wide range of industries and your project will always be managed by an experienced research executive.
Please feel free to contact us regarding any quantitative research project, or take a look at some recent case studies for examples of how we have helped other organisations.
Alternatively, you can read about our qualitative research services.